Reasons Your Home May Not Be Selling...
Nothing’s more frustrating for a seller than having their home sit on the market.
Maybe buyers are lookign at your home, but not making offers. Or maybe buyers aren’t visiting your home at all. Either way, you’re starting to feel rejected, like the last kid to be picked in dodge ball.
Have no fear. Often, the reason a home sits on the market for longer than expected boils down to a few easy-to-fix issues. Here are six of the big ones.
1. You’ve priced it too high.
No matter what you feel your home should be worth, the truth is it’s only worth what people are willing to pay for it. Get a feel for what the comps — or comparable homes in your area — are going for and listen to buyer feedback. If people are consistently telling you the price is an issue, it’s time to pay attention.
Trust your real estate agent to inform you about a fair price for the current market, and if you’re truly dead-set on getting your ideal asking price, take an honest look at whether you need to make upgrades to your home or wait for a market uptick.
2. No one knows it’s for sale.
Simply sticking a “for sale” sign in the lawn won’t cut it. Today’s buyers do the majority of their home searching online, which means you need to get your home listed on major real estate sites (like Trulia) and on the MLS, or the multiple listing service, used by realtors and brokers. You’ll also want to make sure your online listing includes plenty of high-quality, well-staged photos.
3. It’s got glaring issues.
It could be a big issue (like a failing roof or wonky foundation), or it could be a small but obnoxious issue that buyers just can’t get past (like your beloved wall-to-wall pink carpeting). Either way, the fact that your home isn’t selling means buyers are consistently finding something wrong with it. Ask potential buyers for feedback after you conduct showings; their answers may help clue you in to the problem.
Some buyers are willing to accept a a lower price or a closing credit for a home with a sticking-point issue, but others are turned off from the start and figure it’s not worth the hassle of fixing it themselves or trying to negotiate a concession.
4. It doesn’t show well.
Make sure that when prospective buyers tour your home, there’s nothing stopping them from falling in love with it. Open those blinds and curtains to let the natural light in and put lamps in areas that are especially dim. Remove any bulky furniture that makes the rooms hard to navig